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 Collaborating With Providers

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Collaborating With Providers: Pharmacy

Percentage of Consumers Taking Prescription Medication at Least Weekly, 2006 / Percentage Purchasing Prescriptions Online, 2006

More than half of consumers take a prescription medication weekly. Eleven percent purchase their prescriptions online.

Base: U.S. respondents who take Rx medication at least weekly

Source: Who Buys Drugs Online?, Forrester Research, Inc., June 2007; Topic Overview: Consumer Marketing in Healthcare, Forrester Research, Inc., June 2006


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