; Blue Cross Of Northeastern Pennsylvania Celebrates 75 Years Of "Leading The Way"
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Press Release

Blue Cross Of Northeastern Pennsylvania Celebrates 75 Years Of "Leading The Way"

May 28, 2013

WILKES-BARRE – Blue Cross of Northeastern Pennsylvania (BCNEPA) has released a new logo design to proudly mark its 75th anniversary this year.   The logo will be visible on company materials, advertising, and at regional health and community events through the end of this year.

A major local employer with nearly 800 workers across the region, BCNEPA has been "Leading the Way" for a healthier community since 1938, when it first offered hospitalization coverage to local coal miners.

Today, BCNEPA provides wide-ranging individual and group health insurance coverage options - as well as comprehensive health management and wellness programs - to more residents in northeastern and north central Pennsylvania than any other insurer.

For more information about the products and services offered by BCNEPA, visit www.bcnepa.com.

About Blue Cross of Northeastern Pennsylvania
Headquartered in Wilkes-Barre, Blue Cross of Northeastern Pennsylvania is an independent licensee of the Blue Cross and Blue Shield Association. BCNEPA offers a comprehensive portfolio of health insurance products and administrative services to more than 540,000 individuals in 13 counties in northeastern and north central Pennsylvania. The company's mission is to provide integrated health care services and products to improve the quality, accessibility and affordability of health care in the populations it serves.

 

The Blue Cross and Blue Shield Association is a national federation of 37 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for more than 103 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.