; Blue Cross & Blue Shield of Rhode Island Launches Healthcare Reform Education Campaign
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Press Release

Blue Cross & Blue Shield of Rhode Island Launches Healthcare Reform Education Campaign

Microsite, community events and strategic partnership with Walgreens aimed at providing Rhode Islanders with useful information on effects of Affordable Care Act

August 14, 2013

PROVIDENCE, RI – Blue Cross & Blue Shield of Rhode Island (BCBSRI) announced today a series of activities designed to help Rhode Island residents and businesses better understand the impact of the Affordable Care Act (ACA). The cornerstone of the initiative is a healthcare reform microsite aimed at providing Rhode Island residents and businesses with information on how to access coverage and understand other changes they may experience as a result of ACA’s implementation, along with public information sessions and a new Walgreen’s partnership.  

BCBSRI’s microsite, www.BCBSRI.com/HealthcareReform, is an interactive resource where users can learn the basics about healthcare reform, review frequently asked questions, a glossary, and specific content for individual purchasers, brokers, employers, and providers. The site will continue to be updated as provisions from the ACA are put in place.  

"For individuals purchasing insurance through HealthSource RI or simply for those grappling with how changes associated with healthcare reform will affect them, BCBSRI is a resource," said Peter Andruszkiewicz, president and CEO for BCBSRI. "Our hope is that this information will help Rhode Islanders to better understand the new healthcare landscape so they can make smart healthcare decisions for themselves and their families."

In partnership with the Rhode Island Foundation and Thundermist Health Center, BCBSRI will continue its community education series around healthcare reform and what consumers should expect. The events will take place on

  • Wednesday, August 28, 9:00 a.m., Kent Hospital Auditorium, 455 Toll Gate Road, Warwick, RI 02886
  • Thursday, August 29, 8:30 a.m., South County Hospital Auditorium, 100 Kenyon Avenue, Wakefield, RI 02879


BCBSRI will also host breakfast forums on the subject for small businesses and brokers, supporting broker’s ability to educate small and mid-sized businesses. To see a list of dates and reserve a spot, visit: www.BCBSRI.com/HealthcareReform/Educational-Seminar

Further, BCBSRI is also engaged in a joint education campaign with Walgreens. Rhode Island residents will be able to visit local Walgreens stores to access information and materials about the ACA, including guidance on how to purchase the right coverage and use the full benefits of their insurance plans. As part of the collaboration, consumers can find additional detailed information on topics ranging from the enrollment process to financial assistance at the website, LearnAboutReform.com.

Blue Cross & Blue Shield of Rhode Island
Blue Cross Blue Shield of Rhode Island is the state’s leading health insurer and covers more than 600,000 members. The company is an independent licensee of the Blue Cross Blue Shield Association. For more information, visit BCBSRI.com and follow us on Twitter @BCBSRI.

The Blue Cross and Blue Shield Association is a national federation of 37 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for more than 105 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.