; Capital BlueCross Launches PersonalBlue Saver PPOSM Plan
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Press Release

Capital BlueCross Launches PersonalBlue Saver PPOSM Plan

Coverage geared toward people primarily looking for basic protection from unexpected medical costs

June 4, 2012

HARRISBURG – Capital BlueCross understands that there are times when people want protection from unexpected medical expenses, but aren’t interested in full coverage with all the extra, more costly benefits. That’s why the company has rolled out PersonalBlue Saver PPO, a new product that caters to people with specific health insurance needs.

In addition to a low monthly premium, key product features include a choice of three deductible levels, 100 percent coverage for preventive care, coverage for X-rays and lab tests, and much more.

The cost cutting comes from a tailored plan that includes reduced benefits such as limits on yearly doctor office visits and a generic-only prescription drug plan.

"Capital BlueCross recognizes that health insurance is a rapidly-changing marketplace, one that we monitor closely and respond to quickly,” said Cindy Hatcher, Capital BlueCross Senior Director, Individual Products. “That is why we are constantly creating and changing products to meet the current needs of individuals in the community. The Saver PPO plan is a perfect example of a product that offers practicality and value to a particular category of individuals.”

Capital BlueCross has a long history of bringing innovative products, like Saver PPO, to its members and the community to help reduce cost, increase quality and improve satisfaction. Saver PPO is part of the company’s comprehensive product portfolio that includes a number of benefit plans tailored to individuals with specific coverage needs.

Saver PPO subscribers must be at least 19 years old and have not yet reached the age of 65. Anyone eligible for or enrolled in Medicare or Medicaid is not eligible for this product.

For more information about Saver PPO or other individual products, please call 1-800-451-1181, or visit www.capitalblue4u.com. While there, check out the rate calculator.

About Capital BlueCross
Capital BlueCross is the leading health insurer in its region, providing health insurance coverage to residents in central Pennsylvania and the Lehigh Valley. Capital BlueCross is committed to making health insurance simple for its customers and members through all the stages of life by offering nationally acclaimed customer service and a full range of innovative benefit programs for groups and individuals at competitive prices. By establishing a culture of caring, Capital BlueCross constantly strives to do more in order to deliver more for the men, women and children who depend on the company for their health insurance needs. Capital BlueCross has been providing medical value to the people and communities of central Pennsylvania and the Lehigh Valley for more than 70 years and employs over 1,800 people in the region. Headquartered in Harrisburg, Pa., Capital BlueCross is an independent licensee of the Blue Cross and Blue Shield Association.

More information about Capital BlueCross and its subsidiaries can be found by going to www.capbluecross.com.

The Blue Cross and Blue Shield Association is a national federation of 37 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for more than 105 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.