; Highmark Inc. Announces $1 Million Goal For 10th Annual Highmark Walk For A Healthy Community
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Press Release

Highmark Inc. Announces $1 Million Goal For 10th Annual Highmark Walk For A Healthy Community

April 11, 2012

PITTSBURGH – To celebrate its 10th annual community walk, Highmark Inc. announced today a $1 million fundraising goal for the Highmark Walk for a Healthy Community, which takes place at five locations across Pennsylvania this spring.

The Highmark Walk for a Healthy Community is a unique event where Highmark underwrites all costs associated with hosting a walk so partnering nonprofit organizations can reap the benefits of funds raised by supporters.

“Highmark maintains the belief that we can accomplish more as a collaborative community than we can do individually,” said Evan Frazier, senior vice president of community affairs for Highmark. “The walk brings organizations together for one energetic day of fundraising, providing a major impact on the entire community.”

On May 19, more than 10,000 people are expected to gather for the 10th annual Highmark Walk for a Healthy Community at Stage AE in Pittsburgh. In addition, more than 6,000 supporters will walk on behalf of their favorite nonprofit organization at locations across the state throughout the next two months.

The inaugural walk began in Pittsburgh in 2003 with just eight organizations and raised more than $25,000. Now, with four other walk locations across the state and 175 nonprofit organizations slated to participate, Highmark is hopeful the walks will collectively raise $1 million.

Registration is now open for the Highmark Walk for a Healthy Community. To register and to learn more about the participating organizations, visit www.walkforahealthycommunity.org. An all accessible 5K is offered at all sites, as well as a One-Mile Fun Walk. All locations include free parking, food, beverages, music, activities and prize drawings.

Highmark will host walks in the following locations.

Pittsburgh: May 19 at Stage AE

Harrisburg, May 19 at Harrisburg Area Community College (HACC)

Johnstown, June 2 at Central Park

Bethlehem, June 2 at SteelStacks Campus

Erie, June 9 at Presque Isle State Park

About Highmark
Highmark Inc., based in Pittsburgh, is an independent licensee of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield plans. Highmark serves 4.9 million members in Pennsylvania, West Virginia and Delaware through the company’s health care benefits business and is one of the largest Blue plans in the nation. Highmark has 19,500 employees across the country and provides a broad range of health and wellness related services through subsidiary and affiliate companies. For more information, visit www.highmark.com.

The Blue Cross and Blue Shield Association is a national federation of 36 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for nearly 105 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.