; Horizon Blue Cross Blue Shield Of New Jersey To Turn A Working Lunch Into A Walking Lunch
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Press Release

Horizon Blue Cross Blue Shield Of New Jersey To Turn A Working Lunch Into A Walking Lunch

April 7, 2014

NEWARK – On Wednesday, April 30, hundreds of Horizon Blue Cross Blue Shield of New Jersey employees from office locations around the state will take part in the Eighth Annual National Walk @ Lunch Day. As a state-wide organizer for this national health and wellness event, Horizon BCBSNJ is also encouraging employers and public officials throughout New Jersey to support and take part in the walk, which is designed to fit into, not compete with, employees' daily work schedules.

"Fitting a short walk into a daily routine can make a big difference in a person's overall health," said Robert A. Marino, Chairman and CEO of Horizon BCBSNJ. "We invite the public and encourage our employer groups to lace up their walking shoes for Walk at Lunch Day and take an important step toward a healthier lifestyle."

To help encourage employers to organize their own walk, Horizon BCBSNJ has posted an online, National Walk @ Lunch tool kit. Complete with banners, flyers, posters,
e-vites and other materials that employer groups can customize to promote their walking events, the tool kit can be accessed at HorizonBlue.com/walkatlunch.

Research shows that regular moderate exercise, like a brisk walk at least five times per week, can have important health benefits, such as helping individuals manage weight, strengthen muscles, reduce stress and lower risk of heart attack, stroke and diabetes.

National Walk @ Lunch Day is part of the Blue Cross and Blue Shield Association (BCBSA) national public wellness and education effort to help Americans live healthier lives and reduce unnecessary medical costs due to physical inactivity. The program is an extension of WalkingWorks, a BCBSA program created to help consumers live healthier lives and reduce unnecessary medical costs due to physical inactivity.

About Horizon Blue Cross Blue Shield of New Jersey
Horizon Blue Cross Blue Shield of New Jersey, the state's oldest and largest health insurer, is a tax-paying, not-for-profit health services corporation, providing a wide array of medical, dental, and prescription insurance products and services. Horizon BCBSNJ is an independent licensee of the Blue Cross and Blue Shield Association, serving 3.7 million members with headquarters in Newark and offices in Wall, Mt. Laurel, and West Trenton. Learn more at http://www.HorizonBlue.com.



The Blue Cross and Blue Shield Association is a national federation of 37 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for more than 105 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.