; Marking Its 75th Anniversary This Year, IBC President Daniel Hilferty Unveils New Building Sign
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Press Release

Marking Its 75th Anniversary This Year, IBC President Daniel Hilferty Unveils New Building Sign

Independence Logo at 1901 Market Street Sets Course for Company's New Direction and Image

February 14, 2013

PHILADELPHIA – Marking the beginning of the company's 75 anniversary in 2013, Independence Blue Cross president and CEO Daniel J. Hilferty unveils the company's new building signage with associates celebrating their own milestone anniversaries. "I'm proud that as we commemorate our company's long and storied past, we also showcase the exciting and innovative ways IBC is boldly leading the way in the transformation of health care. This bright sign illuminating our new logo is a perfect way to start the celebration," said Hilferty.

A photo accompanying this release is available at http://www.globenewswire.com/newsroom/prs/?pkgid=17169

[Pictured left to right: Daniel Hilferty, (fourth from left) with IBC associates: Carlos Smith, Amy Gallo, Jason Parr, Kimberly Eberbach, Dana Yamate, Jonathan Reed, and Pam Eckardt.]

About Independence Blue Cross
Proudly celebrating its 75th anniversary in 2013, Independence Blue Cross is a leading health insurer in southeastern Pennsylvania. With our affiliates, we have 3.1 million members nationwide. We are enhancing the health and wellness of the people and communities we serve by delivering innovative and competitively priced health care products and services; pioneering new ways to reward doctors, hospitals, and other health care professionals for coordinated, quality care; and supporting programs and events that promote wellness. To learn more about how we're changing the game, visit www.ibx.com . Connect with us on Facebook at ibx.com/facebook and on Twitter at @ibx. Independence Blue Cross is an independent licensee of the Blue Cross and Blue Shield Association.

The Blue Cross and Blue Shield Association is a national federation of 37 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for more than 105 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.