; National Business Group On Health Awards Blue Cross And Blue Shield Of Alabama
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Press Release

National Business Group On Health Awards Blue Cross And Blue Shield Of Alabama

July 2, 2012

BIRMINGHAM – The National Business Group on Health, a non-profit association of large employers, honored Blue Cross and Blue Shield of Alabama for its commitment to promoting a healthy workplace and encouraging workers and families to maintain healthy lifestyles.

Blue Cross was among 66 employers that received the 2012 Best Employers for Healthy Lifestyles award at the Leadership Summit sponsored by the National Business Group on Health’s Institute on Innovation in Workforce Well-being. Blue Cross received a Gold Award for its BeHealthy wellness program. This marks the fourth year Blue Cross has received an award.

“We are proud to be recognized for our company’s dedication to help support and improve our employees’ health and well-being,” said Terry Kellogg, President and CEO, Blue Cross and Blue Shield of Alabama. “This award validates our wellness team’s success with informing and implementing healthy lifestyle programs.”

 Helen Darling, President and CEO of the National Business Group on Health, commented:  "With health care benefit costs continuing to rise at unacceptable levels, more and more employers are focusing on health improvement programs at the workplace – and with good reason.  One of the keys to controlling costs is to keep employees and their families healthy.  All of the employers we are recognizing this year are fully committed to offering innovative workplace programs that encourage employees and their families to take control of their health and live healthier lifestyles."

Winners of the Best Employers for Healthy Lifestyles awards were honored in one of two categories: Platinum, for established workplace well-being programs with measurable success and documented outcomes; and Gold, for creating cultural and environmental changes and developing comprehensive programs that support employees’ healthy lifestyle goals.

About Blue Cross and Blue Shield of Alabama
Blue Cross and Blue Shield of Alabama has insured Alabamians for nearly 75 years. Blue Cross offers coverage plans to corporations, individuals and the senior market. For more information about
Blue Cross, visit www.bcbsal.com.  Blue Cross and Blue Shield of Alabama is an independent licensee of the Blue Cross and Blue Shield Association.

About the National Business Group on Health
The National Business Group on Health is the nation's only non-profit, membership organization of large employers devoted exclusively to finding innovative and forward-thinking solutions to their most important health care and related benefits issues and to being the voice for large employers on national health care issues. The Business Group, whose 343 members include 64 of the Fortune 100, identifies, develops and shares best practices in health benefits, disability, health and productivity, related paid time off and work/life balance issues. Business Group members provide health coverage for more than 55 million U.S. workers, retirees and their families. For more information, visit www.businessgrouphealth.org.

The Blue Cross and Blue Shield Association is a national federation of 37 independent, community-based and locally-operated Blue Cross and Blue Shield companies that collectively provide healthcare coverage for more than 103 million members – one-in-three Americans.  For more information on the Blue Cross and Blue Shield Association and its member companies, please visit bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.