The Blue Cross Blue Shield Association is an association of 36 independent, locally operated Blue Cross and/or Blue Shield companies.

Shirley Lady

Vice President Transformation Services/Operations

Shirley Lady

Shirley S. Lady is vice president, for the Transformation Services/Operations for the Blue Cross Blue Shield Association (BCBSA), a national federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield companies. The Blue System is the nation's largest health insurer covering more than 106 million members people – one-in-three of all Americans. It is the largest single processor of Medicare claims in the nation and holds the world's largest privately underwritten health insurance contract — the 5.4-million-member Federal Employee Program® (FEP).).

Lady has been with the Association since October of 1996. Her previous roles within BCBSA include managing director, managed care, within the FEP, and executive director, integrated health resources. In this position, Lady brought a wealth of knowledge within policy development oversight and strategic direction to the FEP related to managed care and pharmacy programs. Additionally, she served as liaison for BCBSA and Plan interests to government agencies and various accrediting bodies.

In March of 2005, Lady was appointed to the newly created position of executive director of business informatics supporting the building of the National Data Warehouse (NDW) and Blue Health Intelligence (BHI) and the growing area of Informatics for the Blue Enterprise. In 2007 she was named vice president of the initiative. In December 2010, the BHI® Investor Plans formed a new affiliate, Health Intelligence Company LLC (d/b/a Blue Health Intelligence (BHI). The NDW will continue to support BHI in its analytics and product capabilities. Lady is currently responsible for the development and implementation of the OPM Multi-State Plan Program, a System-wide initiative launched under the provisions of the Affordable Care Act.

Lady's educational background includes a law degree from Indiana University, as well as a master's degree in history. Prior to joining the Association, she worked at Prudential Healthcare Group where she served as executive director responsible for PPO, point-of-service, HMO, and Medicare risk products. Other experiences she brings to her position include counsel, Indiana Commissioner of Insurance; and Vice President, Health Plus HMO.