Scott Serota

Scott P. Serota
President and CEO of BCBSA
Chairman of the Board of the Blue Cross Blue Shield Institute

Read Bio >

Trent Haywood

Trent Haywood, M.D., J.D.
Chief Medical Officer, Office of Clinical Affairs
President of the Blue Cross Blue Shield Institute

Read Bio >

Denise Schofield

Denise Schofield
Executive Director of the Blue Cross Blue Shield Institute

Read Bio >

The Blue Cross Blue Shield Association is an association of 36 independent, locally operated Blue Cross and/or Blue Shield companies.