Satellite view of a city

Addressing barriers to health — one ZIP code at a time

Blue Cross Blue Shield Institute is a subsidiary of BCBSA whose mission is to identify and address the social and environmental determinants of health that affect 60% of health outcomes.

Nutrition Deserts

Illuminating challenges associated with accessibility to healthy, nutritious foods

Transportation Barriers

Uncovering transportation issues that prevent access to medical appointments and critical medications

Unrivaled insight into hidden health infrastructure

Revealing the impact of environmental and behavioral barriers to customize solutions at the ZIP code level.

Blue Cross Blue Shield Association Establishes the Blue Cross Blue Shield InstituteSM to Tackle Barriers to Healthcare Access

Read the Press Release

Learn more about the BCBS Institute mission, vision and social impact.

Read the Annual Report

Meet the Blue Cross Blue Shield Institute Leadership Team

Kim A. Keck

Kim A. Keck
President and CEO of BCBSA
Chairman of the Board of the Blue Cross Blue Shield Institute

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Denise Schofield

Denise Schofield
Executive Director of the Blue Cross Blue Shield Institute

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Blue Cross Blue Shield Institute (BCBS Institute) is an independent licensee of the Blue Cross Blue Shield Association, a federation of 36 independent Blue Cross and Blue Shield companies.

The Blue Cross Blue Shield Association is an association of 35 independent, locally operated Blue Cross and/or Blue Shield companies.