Anthem Blue Cross and Blue Shield Expands BadgerCare Plus and Medicaid Services to Seven Additional Wisconsin Counties

With the expansion, Anthem Blue Cross and Blue Shield becomes the first Medicaid plan offering coverage options across the entire state.

MADISON, Wis. -- Anthem Blue Cross and Blue Shield (Anthem), announced today that it has received approval from the Wisconsin Department of Health Services (DHS) to expand its service area to seven additional Wisconsin counties where it will offer health care coverage for individuals and families enrolled in BadgerCare Plus and Medicaid Supplemental Security Income (SSI). The expansion will ensure that Anthem Blue Cross and Blue Shield Medicaid members will have access to a broad network of healthcare services and supports throughout the entire state.

Effective January 1, 2018, members living in Ashland, Bayfield, Iron, Pepin, Price and Sawyer counties will have access to Anthem’s service offerings. Medicaid members living in Iowa county will have access to Anthem Medicaid plans effective May 1, 2018, at which time Anthem will be the only Medicaid managed care organization offering coverage in every Wisconsin county.

“Expanding into these additional counties will benefit the people of Wisconsin by ensuring Medicaid members, regardless of which county they live in, will have access to the high-quality health care services Anthem offers,” said Leon Lamoreaux, Anthem Medicaid Plan President in Wisconsin. “We look forward to providing services to new members in these counties and creating a positive impact on the health and well-being of area residents.”

BadgerCare Plus is for pregnant women, children age 19 and under, and adults who meet income requirements. Medicaid SSI is for Wisconsin residents who receive SSI and offers extra support to adults with special health care needs or a disability.

Anthem plans are currently available to BadgerCare Plus and Medicaid SSI members in 65 of 72 Wisconsin counties.

About Anthem BlueCross and BlueShield

Anthem is one of 18 BadgerCare Plus offerings in Wisconsin. Anthem is one of 10 Medicaid SSI offerings in Wisconsin.

For more information on Anthem’s Wisconsin Medicaid programs, please visit

Anthem Blue Cross and Blue Shield is the trade name of Compcare Health Services Insurance Corporation, an independent licensee of the BlueCross and BlueShield Association. ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association.


About Blue Cross Blue Shield Association

The Blue Cross and Blue Shield Association is a national federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield companies that collectively provide health care coverage for one in three Americans. BCBSA provides health care insights through The Health of America Report series and the national BCBS Health Indexsm. For more information on BCBSA and its member companies, please visit We also encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out our blog.

The Blue Cross Blue Shield Association is an association of 36 independent, locally operated Blue Cross and/or Blue Shield companies.